At times you’re so excited about installing this new app. A few minutes later, you’re uninstalling the said app. What happened? Did the app fail to do what you thought it would, does it have too many ads, does it take too much time to load, is the app not free? Anyone would immediately drop an app into the bin in such circumstances, but sometimes, you might not know just how to get the best out of the app.
In this article, I’ll share a few tips on how to make the most of your apps. To get the best out of the apps you’ve installed (your apps) means to exploit or harness their full potential.
Apps can make your life easier; they can help you with your work, your studies, your travels, your projects, your entertainment, your health, your spirituality, and even your marriage. It’s not fair that companies work so hard to put all those features there for you, but you make use of them, even after you’ve installed the apps.
First, picture this; you find out about this app that magically lets you try shoes on before you can make a purchase. Then you download and install the app. To your greatest dismay, the app doesn’t help you accomplish what it promised. Maybe it doesn’t let you try any shoes on using augmented reality, or it doesn’t even have your type of shoes. You could go on to criticize whoever recommended the app to you, be it a social media ad or a blog post such as this one.
Need I tell you that this experience is a common one? A lot of times, people download apps and then either abandon or uninstall them less than 72 hours later. Stats from ThinkWithGoogle reveal that. Why do people do this? In a recent article, I tried to answer that question by explicitly covering some of the reasons why app users uninstall or ignore apps a few days or hours after they’ve just installed them.
Some of the reasons I discussed include
- Installing apps that aren’t free,
- Failing to read provided user guides,
- Failing to understand the exact purpose of the app, etc.
I also revealed remarkable stats from ThinkWithGoogle, to back my assertion, such as the fact that out of the 38 apps an average user installs, they only use about 9. You should check out the article here.
Here’s what happens when you install an app out of excitement and then dump or uninstall it less than 72 hours later;
- You’ve just wasted your data(mbs), which in my country isn’t available in large quantities. Mobile data units in my country are more expensive than hotdogs in other countries.
- You’ve wasted your time, from clicking on the ad you saw, waiting several minutes for download and installation, trying the app, and then uninstalling it.
- More importantly, you’re missing the purpose of the app, the service it could be offering, the change it could be making to your life, the value it could be adding to your day.
Avoiding these losses is the reason you must read this article to the end. Enough of the birthday song, let’s get to the cutting of the cake.
1. You fail to read the entire content of the ad you saw.
According to thinkWithGoogle, social media ads account for 49% of app downloads. Chances are, we’re likely to download an app as a result of a social media ad. Because we’re so impatient, we rush to installing the app without even reading all the information provided by the ad. I mean, those people put in so much work to produce that ad along with its content, yet we don’t bother to read it. When we fail to read what we have to, we end up;
- Overestimating or underestimating the app.
- Missing the specific purpose or functionality that the app is supposed to offer.
- Forgetting the exact problem that the app is supposed to solve.
- Even installing an app that isn’t really for us.
So, if you have to get the best out of the apps you install, start by reading what you have to read from that ad.
2. Be patient! Follow the introductory user-guide given to you.
Immediately you open a newly installed app- there’s usually a pop-up that; introduces you to the app, offers you a few first step guides, or provides you with an introductory tutorial on how to use the app. I do not know about you, but many app users are so impatient that they quickly skip through this phase- without paying any attention to the guide. The outcome is;
- Such users get overwhelmed with the features of the app,
- They get confused with the simple yet complex user-interface the app provides,
- They miss out on some of the tricky yet outstanding/unique functionalities offered by the app,
- They either become mediocre users, or they end up dumping or uninstalling the app.
Through these tips or user-guides, you may discover valuable but hidden qualities of your app. If you want to get the best out of your app, then you must know how to use it. Learn to follow the introductory tutorials freely given to you. That’s how you’ll know your app, and that’s how you’ll get the best out of it.
3. Read recommendation articles thoroughly.
According to ThinkWithGooogle, recommendations are the top reasons why people download apps (accounting for 33% of the downloads). I recommend apps to my readers in almost all of my articles, so this point relates to me directly. When a writer takes time to research a specific app and then recommends that to you through writing, you shouldn’t take that for granted.
A great way to get the best out of your apps is to read some of these articles thoroughly. Through these articles, you;
- Gain insights on certain app features that aren’t always obvious
- Learn about specific use cases and applications of some apps,
- Explore well researched and prepared user guides, use-tips to some apps,
- Find useful out-of-the-box solutions through how-tos, etc.
So If I’m recommending an app to you, don’t just try to find out why-also try to find out all you can about the app. That’s how you’ll be able to get the best out of your apps.
4. Take your time, explore your apps before you start using enjoying them.
After you’ve installed an app to help you with your vocabulary, for example- don’t just rush to start learning new words. If you want to get the best out of that app, take time to explore the app inside-out. Touch every button, open every menu, browse through all the features and settings, etc.
After you’ve taken the time to familiarise yourself with the interface of your app, then you can begin reaping its fruits. This activity may sound like a waste of time, but you’ll be surprised how easy it will be for you after you’ve done this.
5. Pay for premium features/versions of apps if you can
From my understanding, premium features or versions of apps are supposed to carry the best qualities and functionalities. For an app that helps you plan your day, for example, a premium feature could include an alarm system that notifies you when your task is overdue.
So imagine you’re using such an app without a unit as valuable as the alarm system. There’s no way you’re getting the best out of that app.
I should probably have started with this point, as it appears to be the most pertinent. Nevertheless, premium features/versions won’t matter if;
- You do not follow the introductory guide,
- You do not read the entire content of the social media ad,
- You do not read the recommendation article thoroughly,
- You do not take time to browse the app before you start tearing it apart.
So if you find an app that helps you accomplish something significant, pay for it. Don’t be penny wise and pound foolish – missing out on something great because of the unwillingness to make a small sacrifice.
We’ve discussed a few tips that will help you make the most of the apps you install. If you’re not getting the best out of the apps you install, why should you even install them? You’d be surprised at how much difference a simple app can make in your life, if you would let it do so. Apps are changing this world- let them change you too.
Do apps require or even deserve that much attention? Let me know your opinion in the comment section- at the bottom of this page. Also, if you enjoyed this article, please hit the like button and use the tiny share button to share it with your friends on social media.
Thank you for reading.